{"id":102764,"date":"2026-05-02T10:23:54","date_gmt":"2026-05-02T09:23:54","guid":{"rendered":"https:\/\/univga.org\/courses\/certificat-professionnel-en-gestion-de-le-reputation-hoteliere-social-media-e-reputation-avis-clients-reseaux-sociaux-hoteliers\/"},"modified":"2026-05-02T10:23:54","modified_gmt":"2026-05-02T09:23:54","slug":"professional-certificate-in-hotel-e-reputation-management-social-media-e-reputation-customer-reviews-hotel-social-networks","status":"publish","type":"courses","link":"https:\/\/univga.org\/en\/courses\/certificat-professionnel-en-gestion-de-le-reputation-hoteliere-social-media-e-reputation-avis-clients-reseaux-sociaux-hoteliers\/","title":{"rendered":"Professional Certificate in Hotel E-Reputation Management &amp; Social Media"},"content":{"rendered":"<p>From Libreville to Marrakech, passing through Kigali, Saly, Diani, and Cape Town, Africa confirms its tourism dynamics driven by air openness and the rise of hubs, nature eco-lodges, and international groups. In this competitive environment, the <strong>service quality<\/strong> perceived online, the <strong>digital visibility<\/strong> Argue for recovery or liquidation before the competent jurisdiction<strong>sustainable hospitality<\/strong> are crucial to attract, reassure, and convert. Ratings and comments on TripAdvisor, Google, and OTAs influence the choice of leisure, business, and MICE clients, as well as tour operators and receptive agencies. Mastering the <strong>e-reputation<\/strong>, customer review management <strong>becomes a central lever of competitiveness, upgrading, and professionalization of teams, from front office to F&amp;B, from eco-lodges to urban resorts, in line with international expectations and the DNA of African hospitality.<\/strong> and the <strong>social networks<\/strong> becomes a central lever for competitiveness, upgrading, and professionalization of teams, from front office to F&amp;B, from eco-lodges to urban resorts, in line with international expectations and the DNA of African hospitality.<\/p>\n<p>The UNIVGA method offers a <strong>100% online, asynchronous<\/strong> It combines real cases from hotels and African destinations, job simulations, response writing workshops, and dashboards with the frameworks <strong>5 to 8 hours per week.<\/strong>TripAdvisor \/ ReviewPro \/ Trustyou <strong>, complemented by the frameworks<\/strong>for F&amp;B and <strong>OMT<\/strong>, <strong>IATA<\/strong>, <strong>Alhei<\/strong>, <strong>HACCP<\/strong> for F&amp;B and <strong>GSTC<\/strong> for sustainability. The case studies cover various contexts, from the eco-lodge in ANPN park to the business hotel in Libreville, from the resort in Marrakech to a conference center in Kigali. The knowledge gained is immediately transferable to hotels, restaurants, travel agencies, tour operating, eco-lodges, or tourism administration to structure monitoring, optimize the Global Review Index, professionalize responses, and amplify social reach.<\/p>\n<p>By the end, you will know how to turn feedback into value, reduce reputational risk, and support revenue, accelerating your evolution towards the roles of <strong>Hotel manager<\/strong>, <strong>F&amp;B Manager<\/strong>, <strong>head chef<\/strong>, <strong>Ma\u00eetre d'h\u00f4tel<\/strong>, <strong>Revenue Manager<\/strong>, <strong>Tour operator<\/strong>, <strong>Expert guide<\/strong>, <strong>MICE organizer<\/strong>, <strong>Wedding planner<\/strong>, <strong>hotel e-marketer<\/strong> or <strong>Sustainability Manager<\/strong>. The <strong>Professional Certificate UNIVGA<\/strong> enhances your profile with international groups <strong>Accor<\/strong>, <strong>Marriott<\/strong>, <strong>Radisson<\/strong>, receptive agencies, committed eco-lodges, and tourism ministries, as well as regional promotion organizations. <strong>CEMAC\/CEEAC.<\/strong>You will have a process, tools, and playbooks that are directly operational to gain visibility, perceived quality, and sustainable performance.<\/p>","protected":false},"excerpt":{"rendered":"<p>Train for 2 months to manage e-reputation, handle reviews, and engage social media for your hotel. Aligned with TripAdvisor \/ ReviewPro \/ Trustyou, this UNIVGA certificate, professionalizing and certifying, boosts your immediate employability in hospitality-restaurant-tourism.<\/p>","protected":false},"author":1,"featured_media":0,"template":"","course-category":[1942],"course-tag":[],"class_list":["post-102764","courses","type-courses","status-publish","hentry","course-category-departement-tourisme-hotellerie"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.9 (Yoast SEO v27.9) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Certificat Professionnel en Gestion de l\u2019E\u2011R\u00e9putation H\u00f4teli\u00e8re &amp; Social Media \u2014 E-R\u00e9putation, Avis Clients &amp; R\u00e9seaux Sociaux H\u00f4teliers - UNIVGA<\/title>\n<meta name=\"description\" content=\"Formez-vous en 2 mois pour piloter l\u2019e-r\u00e9putation, g\u00e9rer les avis et animer les r\u00e9seaux sociaux de votre h\u00f4tel. Align\u00e9 TripAdvisor \/ ReviewPro \/ Trustyou,\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/univga.org\/en\/courses\/professional-certificate-in-hotel-e-reputation-management-social-media-e-reputation-customer-reviews-hotel-social-networks\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Certificat Professionnel en Gestion de l\u2019E\u2011R\u00e9putation H\u00f4teli\u00e8re &amp; Social Media\" \/>\n<meta property=\"og:description\" content=\"Formez-vous en 2 mois pour piloter l\u2019e-r\u00e9putation, g\u00e9rer les avis et animer les r\u00e9seaux sociaux de votre h\u00f4tel. Align\u00e9 TripAdvisor \/ ReviewPro \/ Trustyou,\" \/>\n<meta property=\"og:url\" content=\"https:\/\/univga.org\/en\/courses\/professional-certificate-in-hotel-e-reputation-management-social-media-e-reputation-customer-reviews-hotel-social-networks\/\" \/>\n<meta property=\"og:site_name\" content=\"GROUPE UNIVGA\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/facebook.com\/univga1\/\" \/>\n<meta property=\"og:image\" content=\"https:\/\/univga.org\/wp-content\/uploads\/2025\/03\/univga1_logo-removebg-preview.png\" \/>\n\t<meta property=\"og:image:width\" content=\"200\" \/>\n\t<meta property=\"og:image:height\" content=\"200\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@univga1\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/univga.org\\\/courses\\\/certificat-professionnel-en-gestion-de-le-reputation-hoteliere-social-media-e-reputation-avis-clients-reseaux-sociaux-hoteliers\\\/\",\"url\":\"https:\\\/\\\/univga.org\\\/courses\\\/certificat-professionnel-en-gestion-de-le-reputation-hoteliere-social-media-e-reputation-avis-clients-reseaux-sociaux-hoteliers\\\/\",\"name\":\"Certificat Professionnel en Gestion de l\u2019E\u2011R\u00e9putation H\u00f4teli\u00e8re & Social Media \u2014 E-R\u00e9putation, Avis Clients & R\u00e9seaux Sociaux H\u00f4teliers - UNIVGA\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/univga.org\\\/#website\"},\"datePublished\":\"2026-05-02T09:23:54+00:00\",\"description\":\"Formez-vous en 2 mois pour piloter l\u2019e-r\u00e9putation, g\u00e9rer les avis et animer les r\u00e9seaux sociaux de votre h\u00f4tel. Align\u00e9 TripAdvisor \\\/ ReviewPro \\\/ Trustyou,\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/univga.org\\\/courses\\\/certificat-professionnel-en-gestion-de-le-reputation-hoteliere-social-media-e-reputation-avis-clients-reseaux-sociaux-hoteliers\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/univga.org\\\/courses\\\/certificat-professionnel-en-gestion-de-le-reputation-hoteliere-social-media-e-reputation-avis-clients-reseaux-sociaux-hoteliers\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/univga.org\\\/courses\\\/certificat-professionnel-en-gestion-de-le-reputation-hoteliere-social-media-e-reputation-avis-clients-reseaux-sociaux-hoteliers\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\\\/\\\/univga.org\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Formations\",\"item\":\"https:\\\/\\\/univga.org\\\/courses\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Certificat Professionnel en Gestion de l\u2019E\u2011R\u00e9putation H\u00f4teli\u00e8re &#038; Social Media\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/univga.org\\\/#website\",\"url\":\"https:\\\/\\\/univga.org\\\/\",\"name\":\"GROUPE UNIVGA\",\"description\":\"Formations 100% en ligne\",\"publisher\":{\"@id\":\"https:\\\/\\\/univga.org\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/univga.org\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/univga.org\\\/#organization\",\"name\":\"GROUPE UNIVGA\",\"url\":\"https:\\\/\\\/univga.org\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/univga.org\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/univga.org\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/univga1_logo-removebg-preview.png\",\"contentUrl\":\"https:\\\/\\\/univga.org\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/univga1_logo-removebg-preview.png\",\"width\":200,\"height\":200,\"caption\":\"GROUPE UNIVGA\"},\"image\":{\"@id\":\"https:\\\/\\\/univga.org\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/facebook.com\\\/univga1\\\/\",\"https:\\\/\\\/x.com\\\/univga1\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/univga1\"]}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Professional Certificate in Hotel E-Reputation Management &amp; Social Media \u2014 E-Reputation, Customer Reviews &amp; Hotel Social Networks - UNIVGA","description":"Train in 2 months to manage e-reputation, handle reviews, and animate your hotel's social networks. Aligned with TripAdvisor \/ ReviewPro \/ Trustyou,","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/univga.org\/en\/courses\/professional-certificate-in-hotel-e-reputation-management-social-media-e-reputation-customer-reviews-hotel-social-networks\/","og_locale":"en_US","og_type":"article","og_title":"Certificat Professionnel en Gestion de l\u2019E\u2011R\u00e9putation H\u00f4teli\u00e8re & Social Media","og_description":"Formez-vous en 2 mois pour piloter l\u2019e-r\u00e9putation, g\u00e9rer les avis et animer les r\u00e9seaux sociaux de votre h\u00f4tel. Align\u00e9 TripAdvisor \/ ReviewPro \/ Trustyou,","og_url":"https:\/\/univga.org\/en\/courses\/professional-certificate-in-hotel-e-reputation-management-social-media-e-reputation-customer-reviews-hotel-social-networks\/","og_site_name":"GROUPE UNIVGA","article_publisher":"https:\/\/facebook.com\/univga1\/","og_image":[{"width":200,"height":200,"url":"https:\/\/univga.org\/wp-content\/uploads\/2025\/03\/univga1_logo-removebg-preview.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_site":"@univga1","twitter_misc":{"Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/univga.org\/courses\/certificat-professionnel-en-gestion-de-le-reputation-hoteliere-social-media-e-reputation-avis-clients-reseaux-sociaux-hoteliers\/","url":"https:\/\/univga.org\/courses\/certificat-professionnel-en-gestion-de-le-reputation-hoteliere-social-media-e-reputation-avis-clients-reseaux-sociaux-hoteliers\/","name":"Professional Certificate in Hotel E-Reputation Management &amp; Social Media \u2014 E-Reputation, Customer Reviews &amp; Hotel Social Networks - UNIVGA","isPartOf":{"@id":"https:\/\/univga.org\/#website"},"datePublished":"2026-05-02T09:23:54+00:00","description":"Train in 2 months to manage e-reputation, handle reviews, and animate your hotel's social networks. Aligned with TripAdvisor \/ ReviewPro \/ Trustyou,","breadcrumb":{"@id":"https:\/\/univga.org\/courses\/certificat-professionnel-en-gestion-de-le-reputation-hoteliere-social-media-e-reputation-avis-clients-reseaux-sociaux-hoteliers\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/univga.org\/courses\/certificat-professionnel-en-gestion-de-le-reputation-hoteliere-social-media-e-reputation-avis-clients-reseaux-sociaux-hoteliers\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/univga.org\/courses\/certificat-professionnel-en-gestion-de-le-reputation-hoteliere-social-media-e-reputation-avis-clients-reseaux-sociaux-hoteliers\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/univga.org\/"},{"@type":"ListItem","position":2,"name":"Formations","item":"https:\/\/univga.org\/courses\/"},{"@type":"ListItem","position":3,"name":"Certificat Professionnel en Gestion de l\u2019E\u2011R\u00e9putation H\u00f4teli\u00e8re &#038; Social Media"}]},{"@type":"WebSite","@id":"https:\/\/univga.org\/#website","url":"https:\/\/univga.org\/","name":"UNIVGA Group","description":"100% Online Training Courses","publisher":{"@id":"https:\/\/univga.org\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/univga.org\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/univga.org\/#organization","name":"UNIVGA Group","url":"https:\/\/univga.org\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/univga.org\/#\/schema\/logo\/image\/","url":"https:\/\/univga.org\/wp-content\/uploads\/2025\/03\/univga1_logo-removebg-preview.png","contentUrl":"https:\/\/univga.org\/wp-content\/uploads\/2025\/03\/univga1_logo-removebg-preview.png","width":200,"height":200,"caption":"GROUPE UNIVGA"},"image":{"@id":"https:\/\/univga.org\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/facebook.com\/univga1\/","https:\/\/x.com\/univga1","https:\/\/www.linkedin.com\/company\/univga1"]}]}},"_links":{"self":[{"href":"https:\/\/univga.org\/en\/wp-json\/wp\/v2\/courses\/102764","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/univga.org\/en\/wp-json\/wp\/v2\/courses"}],"about":[{"href":"https:\/\/univga.org\/en\/wp-json\/wp\/v2\/types\/courses"}],"author":[{"embeddable":true,"href":"https:\/\/univga.org\/en\/wp-json\/wp\/v2\/users\/1"}],"wp:attachment":[{"href":"https:\/\/univga.org\/en\/wp-json\/wp\/v2\/media?parent=102764"}],"wp:term":[{"taxonomy":"course-category","embeddable":true,"href":"https:\/\/univga.org\/en\/wp-json\/wp\/v2\/course-category?post=102764"},{"taxonomy":"course-tag","embeddable":true,"href":"https:\/\/univga.org\/en\/wp-json\/wp\/v2\/course-tag?post=102764"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}