{"id":154667,"date":"2026-07-12T16:09:37","date_gmt":"2026-07-12T15:09:37","guid":{"rendered":"https:\/\/univga.org\/courses\/certificat-professionnel-en-e-commerce-operationnel-creation-gestion-dune-boutique-e-commerce\/"},"modified":"2026-07-12T16:09:37","modified_gmt":"2026-07-12T15:09:37","slug":"professional-certificate-in-operational-e-commerce-creation-management-of-an-e-commerce-store","status":"publish","type":"courses","link":"https:\/\/univga.org\/en\/courses\/certificat-professionnel-en-e-commerce-operationnel-creation-gestion-dune-boutique-e-commerce\/","title":{"rendered":"Professional Certificate in Operational E-commerce \u2014 Creation &amp; Management of an E-commerce Store"},"content":{"rendered":"<p>Driven by the rise of mobile, digital payment methods, and urban logistics, Africa is experiencing an acceleration in online commerce. From SMEs to independent creators, the demand for reliable and profitable stores is skyrocketing, while brands are looking for talents capable of launching and operating digital sales channels. In this context, the field <strong>E-commerce &amp; Business Digital<\/strong> is emerging as a strategic lever for growth, export, and remote employment. Whether targeting the local market, the sub-region, or international remote work missions, the ability to design a store, optimize the purchasing journey, and manage performance becomes a competitive advantage. The <strong>Professional Certificate UNIVGA<\/strong> addresses these concrete needs by training profiles that are immediately operational on leading platforms and current market practices.<\/p>\n<p>The UNIVGA method is 100% online and asynchronous: you learn at your own pace, 5 to 8 hours per week, with pedagogical support, regular feedback, and resources accessible 24\/7. In 80 hours, you will complete concrete projects that build your portfolio: creating a store on <strong>Shopify<\/strong> and <strong>WooCommerce<\/strong>, configuring the purchase funnel, integrating payments (Stripe, PayPal, Flutterwave, Paystack, CinetPay), setting up deliveries, and then acquisition and analytics. The content and assessments are aligned with the reference framework <strong>E-commerce \/ Platforms<\/strong>, guaranteeing skills that are directly transferable in real situations. You practice with industry tools (GA4, Meta Pixel, Klaviyo\/Mailchimp, Meta &amp; Google Ads) and professional checklists. Each sequence concludes with a verifiable deliverable to reinforce learning and develop professional habits.<\/p>\n<p>At the end of the training, you can join an agency, a startup, or a marketing department as an <strong>e-commerce assistant<\/strong> or <strong>junior store manager<\/strong>, start freelancing on international platforms, or launch your own online sales activity. You will also be able to support the digitalization of SMEs and local administrations by deploying effective and measurable stores. Your deliverables \u2014 operational store, optimized product sheets, acquisition plan, dashboards \u2014 enhance your credibility with employers and clients. The <strong>Professional Certificate UNIVGA<\/strong>, recognized for its rigor and relevance to the profession, enhances your CV and portfolio and certifies your mastery of the fundamentals of E-commerce &amp; Business Digital.<\/p>","protected":false},"excerpt":{"rendered":"<p>Train for 3 months to create and manage a profitable e-commerce store. Certifying UNIVGA aligned with E-commerce \/ Platforms standards, this professional program boosts your employability and freelance missions, from launching to marketing and analysis.<\/p>","protected":false},"author":1,"featured_media":0,"template":"","course-category":[2019,2018],"course-tag":[],"class_list":["post-154667","courses","type-courses","status-publish","hentry","course-category-departement-numerique-transformation-digitale","course-category-ecole-numerique-digital-univga"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.9 (Yoast SEO v27.9) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Certificat Professionnel en E-commerce Op\u00e9rationnel \u2014 Cr\u00e9ation &amp; Gestion d&#039;une Boutique E-commerce - UNIVGA<\/title>\n<meta name=\"description\" content=\"Formez-vous en 3 mois pour cr\u00e9er et piloter une boutique e-commerce rentable. 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