{"id":27034,"date":"2025-04-09T11:56:08","date_gmt":"2025-04-09T10:56:08","guid":{"rendered":"https:\/\/staging.univga.org\/?post_type=courses&p=27034"},"modified":"2025-04-09T12:56:08","modified_gmt":"2025-04-09T10:56:08","slug":"certified-media-planner-univga","status":"publish","type":"courses","link":"https:\/\/univga.org\/en\/courses\/planificateur-de-medias-certifie-univga\/","title":{"rendered":"Certified Media Planner UNIVGA"},"content":{"rendered":"

The Certified Media Planner UNIVGA training is dedicated to learning the skills necessary to become a media planning expert. The training includes a comprehensive approach to understanding various media platforms, including digital, traditional, social, and mobile. Participants will learn how to create and execute effective media strategies, how to optimize media buying, and how to evaluate the return on investment of campaigns. Course modules also cover market data analysis, audience targeting, media proposal development, and negotiation with media suppliers.<\/p>\n

Upon completion of this training, a Certified Media Planner UNIVGA will be able to offer precise and strategic media planning solutions, taking into account current market trends and the specific needs of clients. They will be able to help businesses optimize their advertising spending, increase the reach and engagement of their brand messages, and evaluate the effectiveness of their advertising campaigns. They will also have the necessary skills to navigate the ever-changing media landscape, leveraging new technologies and platforms to maximize the impact of advertising campaigns.<\/p>\n

The career opportunities for a Certified Media Planner UNIVGA are varied. They can work in advertising or public relations agencies, media companies, digital marketing firms, or even non-profit organizations that need effective media strategies. They may also choose to work as independent consultants, offering their services to multiple clients across different sectors. Additionally, with experience, a Media Planner can progress to management positions, such as Media Planning Director or Media Strategy Director, overseeing teams and defining media strategies at the enterprise level.<\/p>","protected":false},"excerpt":{"rendered":"

La formation de Planificateur de M\u00e9dias Certifi\u00e9 UNIVGA est une formation d\u00e9di\u00e9e \u00e0 l’apprentissage des comp\u00e9tences n\u00e9cessaires pour devenir un expert en planification m\u00e9dia. La formation comprend une approche exhaustive pour comprendre les diff\u00e9rentes plateformes m\u00e9diatiques, notamment num\u00e9riques, traditionnelles, sociales et mobiles. Les participants apprendront comment cr\u00e9er et ex\u00e9cuter des strat\u00e9gies de m\u00e9dias efficaces, comment […]<\/p>\n","protected":false},"author":1697,"featured_media":88232,"template":"","course-category":[647,710],"course-tag":[686,690,238],"class_list":["post-27034","courses","type-courses","status-publish","has-post-thumbnail","hentry","course-category-certificat","course-category-esci-univga","course-tag-cinvu","course-tag-ministere-de-la-formation-professionnelle","course-tag-univga"],"yoast_head":"\nPlanificateur de M\u00e9dias Certifi\u00e9 UNIVGA - GROUPE UNIVGA<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/univga.org\/en\/courses\/certified-media-planner-univga\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Planificateur de M\u00e9dias Certifi\u00e9 UNIVGA\" \/>\n<meta property=\"og:description\" content=\"La formation de Planificateur de M\u00e9dias Certifi\u00e9 UNIVGA est une formation d\u00e9di\u00e9e \u00e0 l’apprentissage des comp\u00e9tences n\u00e9cessaires pour devenir un expert en planification m\u00e9dia. La formation comprend une approche exhaustive pour comprendre les diff\u00e9rentes plateformes m\u00e9diatiques, notamment num\u00e9riques, traditionnelles, sociales et mobiles. Les participants apprendront comment cr\u00e9er et ex\u00e9cuter des strat\u00e9gies de m\u00e9dias efficaces, comment […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/univga.org\/en\/courses\/certified-media-planner-univga\/\" \/>\n<meta property=\"og:site_name\" content=\"GROUPE UNIVGA\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/facebook.com\/univga1\/\" \/>\n<meta property=\"og:image\" content=\"https:\/\/univga.org\/wp-content\/uploads\/2026\/04\/univga-course-banner-official.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"683\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@univga1\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/univga.org\\\/courses\\\/planificateur-de-medias-certifie-univga\\\/\",\"url\":\"https:\\\/\\\/univga.org\\\/courses\\\/planificateur-de-medias-certifie-univga\\\/\",\"name\":\"Planificateur de M\u00e9dias Certifi\u00e9 UNIVGA - GROUPE UNIVGA\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/univga.org\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/univga.org\\\/courses\\\/planificateur-de-medias-certifie-univga\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/univga.org\\\/courses\\\/planificateur-de-medias-certifie-univga\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/univga.org\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/univga-course-banner-official.png\",\"datePublished\":\"2025-04-09T10:56:08+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/univga.org\\\/courses\\\/planificateur-de-medias-certifie-univga\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/univga.org\\\/courses\\\/planificateur-de-medias-certifie-univga\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/univga.org\\\/courses\\\/planificateur-de-medias-certifie-univga\\\/#primaryimage\",\"url\":\"https:\\\/\\\/univga.org\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/univga-course-banner-official.png\",\"contentUrl\":\"https:\\\/\\\/univga.org\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/univga-course-banner-official.png\",\"width\":1024,\"height\":683},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/univga.org\\\/courses\\\/planificateur-de-medias-certifie-univga\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\\\/\\\/univga.org\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Formations\",\"item\":\"https:\\\/\\\/univga.org\\\/courses\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Planificateur de M\u00e9dias Certifi\u00e9 UNIVGA\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/univga.org\\\/#website\",\"url\":\"https:\\\/\\\/univga.org\\\/\",\"name\":\"GROUPE UNIVGA\",\"description\":\"Formations 100% en ligne\",\"publisher\":{\"@id\":\"https:\\\/\\\/univga.org\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/univga.org\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/univga.org\\\/#organization\",\"name\":\"GROUPE UNIVGA\",\"url\":\"https:\\\/\\\/univga.org\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/univga.org\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/univga.org\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/univga1_logo-removebg-preview.png\",\"contentUrl\":\"https:\\\/\\\/univga.org\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/univga1_logo-removebg-preview.png\",\"width\":200,\"height\":200,\"caption\":\"GROUPE UNIVGA\"},\"image\":{\"@id\":\"https:\\\/\\\/univga.org\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/facebook.com\\\/univga1\\\/\",\"https:\\\/\\\/x.com\\\/univga1\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/univga1\"]}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Certified Media Planner UNIVGA - UNIVGA GROUP","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/univga.org\/en\/courses\/certified-media-planner-univga\/","og_locale":"en_US","og_type":"article","og_title":"Planificateur de M\u00e9dias Certifi\u00e9 UNIVGA","og_description":"La formation de Planificateur de M\u00e9dias Certifi\u00e9 UNIVGA est une formation d\u00e9di\u00e9e \u00e0 l’apprentissage des comp\u00e9tences n\u00e9cessaires pour devenir un expert en planification m\u00e9dia. La formation comprend une approche exhaustive pour comprendre les diff\u00e9rentes plateformes m\u00e9diatiques, notamment num\u00e9riques, traditionnelles, sociales et mobiles. Les participants apprendront comment cr\u00e9er et ex\u00e9cuter des strat\u00e9gies de m\u00e9dias efficaces, comment […]","og_url":"https:\/\/univga.org\/en\/courses\/certified-media-planner-univga\/","og_site_name":"GROUPE UNIVGA","article_publisher":"https:\/\/facebook.com\/univga1\/","og_image":[{"width":1024,"height":683,"url":"https:\/\/univga.org\/wp-content\/uploads\/2026\/04\/univga-course-banner-official.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_site":"@univga1","twitter_misc":{"Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/univga.org\/courses\/planificateur-de-medias-certifie-univga\/","url":"https:\/\/univga.org\/courses\/planificateur-de-medias-certifie-univga\/","name":"Certified Media Planner UNIVGA - UNIVGA GROUP","isPartOf":{"@id":"https:\/\/univga.org\/#website"},"primaryImageOfPage":{"@id":"https:\/\/univga.org\/courses\/planificateur-de-medias-certifie-univga\/#primaryimage"},"image":{"@id":"https:\/\/univga.org\/courses\/planificateur-de-medias-certifie-univga\/#primaryimage"},"thumbnailUrl":"https:\/\/univga.org\/wp-content\/uploads\/2026\/04\/univga-course-banner-official.png","datePublished":"2025-04-09T10:56:08+00:00","breadcrumb":{"@id":"https:\/\/univga.org\/courses\/planificateur-de-medias-certifie-univga\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/univga.org\/courses\/planificateur-de-medias-certifie-univga\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/univga.org\/courses\/planificateur-de-medias-certifie-univga\/#primaryimage","url":"https:\/\/univga.org\/wp-content\/uploads\/2026\/04\/univga-course-banner-official.png","contentUrl":"https:\/\/univga.org\/wp-content\/uploads\/2026\/04\/univga-course-banner-official.png","width":1024,"height":683},{"@type":"BreadcrumbList","@id":"https:\/\/univga.org\/courses\/planificateur-de-medias-certifie-univga\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/univga.org\/"},{"@type":"ListItem","position":2,"name":"Formations","item":"https:\/\/univga.org\/courses\/"},{"@type":"ListItem","position":3,"name":"Planificateur de M\u00e9dias Certifi\u00e9 UNIVGA"}]},{"@type":"WebSite","@id":"https:\/\/univga.org\/#website","url":"https:\/\/univga.org\/","name":"UNIVGA Group","description":"100% Online Training Courses","publisher":{"@id":"https:\/\/univga.org\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/univga.org\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/univga.org\/#organization","name":"UNIVGA Group","url":"https:\/\/univga.org\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/univga.org\/#\/schema\/logo\/image\/","url":"https:\/\/univga.org\/wp-content\/uploads\/2025\/03\/univga1_logo-removebg-preview.png","contentUrl":"https:\/\/univga.org\/wp-content\/uploads\/2025\/03\/univga1_logo-removebg-preview.png","width":200,"height":200,"caption":"GROUPE UNIVGA"},"image":{"@id":"https:\/\/univga.org\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/facebook.com\/univga1\/","https:\/\/x.com\/univga1","https:\/\/www.linkedin.com\/company\/univga1"]}]}},"_links":{"self":[{"href":"https:\/\/univga.org\/en\/wp-json\/wp\/v2\/courses\/27034","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/univga.org\/en\/wp-json\/wp\/v2\/courses"}],"about":[{"href":"https:\/\/univga.org\/en\/wp-json\/wp\/v2\/types\/courses"}],"author":[{"embeddable":true,"href":"https:\/\/univga.org\/en\/wp-json\/wp\/v2\/users\/1697"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/univga.org\/en\/wp-json\/wp\/v2\/media\/88232"}],"wp:attachment":[{"href":"https:\/\/univga.org\/en\/wp-json\/wp\/v2\/media?parent=27034"}],"wp:term":[{"taxonomy":"course-category","embeddable":true,"href":"https:\/\/univga.org\/en\/wp-json\/wp\/v2\/course-category?post=27034"},{"taxonomy":"course-tag","embeddable":true,"href":"https:\/\/univga.org\/en\/wp-json\/wp\/v2\/course-tag?post=27034"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}