{"id":30583,"date":"2025-01-28T14:57:06","date_gmt":"2025-01-28T14:57:06","guid":{"rendered":"https:\/\/staging.univga.org\/?post_type=courses&p=30583"},"modified":"2025-01-28T15:57:07","modified_gmt":"2025-01-28T14:57:07","slug":"master-msc-12-in-commercial-management-and-marketing","status":"publish","type":"courses","link":"https:\/\/univga.org\/en\/courses\/master-msc-12-en-management-commercial-et-marketing\/","title":{"rendered":"MASTER OF SCIENCE IN COMMERCIAL MANAGEMENT AND MARKETING"},"content":{"rendered":"
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Le Master of Science en Management Commercial et Marketing est une formation avanc\u00e9e con\u00e7ue pour fournir une expertise approfondie dans les domaines du marketing et de la gestion commerciale. Cette formation s’articule autour de l’acquisition de comp\u00e9tences cl\u00e9s en marketing strat\u00e9gique, communication digitale, \u00e9tudes de march\u00e9, et techniques de vente. Elle int\u00e8gre \u00e9galement des aspects essentiels du marketing num\u00e9rique et du e-commerce, tenant compte des derni\u00e8res tendances et innovations dans le domaine. Les \u00e9tudiants d\u00e9veloppent une compr\u00e9hension compl\u00e8te des d\u00e9fis commerciaux modernes, y compris la gestion des relations client et le branding.<\/p>\n

Informations Cl\u00e9s :<\/strong> Le cursus, g\u00e9n\u00e9ralement \u00e9tal\u00e9 sur deux ans, m\u00e9lange enseignements th\u00e9oriques et pratiques, incluant des \u00e9tudes de cas, des projets de groupe, et souvent un stage en entreprise. Les modules enseign\u00e9s abordent divers aspects tels que le marketing international, la strat\u00e9gie commerciale, l’analyse de donn\u00e9es, le comportement du consommateur, et le management interculturel. Cette formation s’adresse aux individus souhaitant approfondir leurs connaissances en marketing et acqu\u00e9rir des comp\u00e9tences manag\u00e9riales pour \u00e9voluer dans des environnements d’affaires dynamiques. L’accent est \u00e9galement mis sur le d\u00e9veloppement personnel, la prise de d\u00e9cision strat\u00e9gique, et la capacit\u00e9 \u00e0 innover dans des contextes commerciaux vari\u00e9s.<\/p>\n

D\u00e9bouch\u00e9s Professionnels :<\/strong> Les dipl\u00f4m\u00e9s du Master of Science en Management Commercial et Marketing sont bien positionn\u00e9s pour une vari\u00e9t\u00e9 de r\u00f4les dans le secteur du marketing et de la gestion commerciale. Parmi les d\u00e9bouch\u00e9s courants, on retrouve des postes tels que chef de produit, responsable marketing, directeur commercial, consultant en strat\u00e9gie marketing, analyste de march\u00e9, ou encore responsable du d\u00e9veloppement commercial. Cette formation ouvre \u00e9galement des portes dans le domaine du marketing digital, de la communication, et de la gestion de marque. Les comp\u00e9tences acquises permettent d’occuper des r\u00f4les de leadership dans des entreprises de toutes tailles, y compris dans des contextes internationaux, ainsi que des opportunit\u00e9s dans le conseil ou l’entrepreneuriat.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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Le Master of Science en Management Commercial et Marketing est une formation avanc\u00e9e con\u00e7ue pour fournir une expertise approfondie dans les domaines du marketing et de la gestion commerciale. Cette formation s’articule autour de l’acquisition de comp\u00e9tences cl\u00e9s en marketing strat\u00e9gique, communication digitale, \u00e9tudes de march\u00e9, et techniques de vente. Elle int\u00e8gre \u00e9galement des aspects […]<\/p>\n","protected":false},"author":1697,"featured_media":88232,"template":"","course-category":[726],"course-tag":[576],"class_list":["post-30583","courses","type-courses","status-publish","has-post-thumbnail","hentry","course-category-master-of-science","course-tag-academie-europeenne-des-etudes-superieures"],"yoast_head":"\nMASTER OF SCIENCE EN MANAGEMENT COMMERCIAL ET MARKETING - GROUPE UNIVGA<\/title>\n<meta name=\"description\" content=\"Le Master (MSc) en Management commercial et Marketing est un programme de deux ans qui vise \u00e0 former des professionnels capables de planifier, de diriger et de mettre en \u0153uvre des strat\u00e9gies commerciales et marketing efficaces dans les entreprises et les organisations. 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