{"id":17156,"date":"2023-03-24T15:21:30","date_gmt":"2023-03-24T14:21:30","guid":{"rendered":"https:\/\/staging.univga.org\/product\/licence-professionnelle-en-marketing-digital\/"},"modified":"2025-04-15T11:35:00","modified_gmt":"2025-04-15T09:35:00","slug":"digital-marketing-bachelors-degree","status":"publish","type":"product","link":"https:\/\/univga.org\/en\/produit\/marketing-digital-licence\/","title":{"rendered":"PROFESSIONAL LICENSE IN DIGITAL MARKETING"},"content":{"rendered":"<p>The Professional Bachelor's Degree in Digital Marketing is an academic program at the bac+3 level aimed at training specialists capable of designing, implementing, and evaluating digital marketing strategies. This program is designed to meet the growing needs of businesses regarding digital transformation and online communication.<\/p>\n<p>The training covers a wide range of topics, including natural referencing (SEO), social media marketing, online advertising (SEA), data analysis, content marketing, and email marketing. Students learn to use various digital tools and platforms to optimize brand visibility and engagement on the internet.<\/p>\n<p>The curriculum combines theoretical and practical teachings, often delivered by industry professionals, and includes concrete projects and internships for total immersion in the professional world. Students develop skills in project management, digital communication, and performance analysis, enabling them to quickly adapt to technological changes and new market trends.<\/p>\n<p>Upon completion of the training, graduates can aspire to positions such as digital marketing manager, community manager, digital strategy consultant, or e-commerce manager. This professional degree thus offers an entry point into a dynamic and constantly evolving career in the field of digital marketing.<\/p>","protected":false},"excerpt":{"rendered":"<p>The Professional Bachelor's degree in Digital Marketing is a specialized program that prepares students to master the tools and strategies of digital marketing. It offers a comprehensive curriculum covering SEO, SEM, social media, data analysis, and content marketing. Students benefit from a hands-on approach with real projects and internships, enhancing their employability. Highlights include the acquisition of advanced technical skills, adaptability to the evolving digital market, and an extensive professional network. This degree stands out for its focus on innovation and alignment with the current needs of businesses.<\/p>","protected":false},"featured_media":49988,"template":"","meta":[],"store":[],"product_brand":[],"product_cat":[15],"product_tag":[1184],"class_list":["post-17156","product","type-product","status-publish","has-post-thumbnail","product_cat-autres","product_tag-licence-professionnelle","first","instock","virtual","sold-individually","purchasable","product-type-simple"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.9 (Yoast SEO v28.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>LICENCE PROFESSIONNELLE EN MARKETING DIGITAL - GROUPE UNIVGA<\/title>\n<meta name=\"description\" content=\"Licence Professionnelle en Marketing Digital : formation sp\u00e9cialis\u00e9e pour ma\u00eetriser les strat\u00e9gies num\u00e9riques, l&#039;analyse de donn\u00e9es et les outils de communication en ligne.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/univga.org\/en\/product\/digital-marketing-bachelors-degree\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"LICENCE PROFESSIONNELLE EN MARKETING DIGITAL\" \/>\n<meta property=\"og:description\" content=\"Licence Professionnelle en Marketing Digital : formation sp\u00e9cialis\u00e9e pour ma\u00eetriser les strat\u00e9gies num\u00e9riques, l&#039;analyse de donn\u00e9es et les outils de communication en ligne.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/univga.org\/en\/product\/digital-marketing-bachelors-degree\/\" \/>\n<meta property=\"og:site_name\" content=\"GROUPE UNIVGA\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/facebook.com\/univga1\/\" \/>\n<meta property=\"article:modified_time\" content=\"2025-04-15T09:35:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/univga.org\/wp-content\/uploads\/2025\/04\/BAC3.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"853\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@univga1\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/univga.org\\\/produit\\\/marketing-digital-licence\\\/\",\"url\":\"https:\\\/\\\/univga.org\\\/produit\\\/marketing-digital-licence\\\/\",\"name\":\"LICENCE PROFESSIONNELLE EN MARKETING DIGITAL - 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