{"id":40520,"date":"2024-05-31T11:58:52","date_gmt":"2024-05-31T09:58:52","guid":{"rendered":"https:\/\/staging.univga.org\/product\/bachelor-en-marketing-et-management-commercial-copy-1\/"},"modified":"2025-04-14T21:34:23","modified_gmt":"2025-04-14T19:34:23","slug":"bachelor-in-marketing-and-management","status":"publish","type":"product","link":"https:\/\/univga.org\/en\/produit\/bachelor-en-marketing-et-management\/","title":{"rendered":"Bachelor's Degree in Marketing and Commercial Management"},"content":{"rendered":"<p>The Bachelor's degree in Marketing and Commercial Management is a bac+3 level training program aimed at training competent professionals in the fields of marketing and commercial management. This curriculum is designed to provide students with a deep understanding of marketing strategies, sales techniques, and business dynamics in a competitive environment.<\/p>\n<p>The program covers a wide range of topics, including consumer behavior, brand management, marketing communication, business strategy, and market analysis. Students learn to develop and implement effective marketing plans, manage sales teams, and optimize customer relationships.<\/p>\n<p>Courses are often taught by experienced professionals and include case studies, practical projects, and internships to ensure a concrete application of the knowledge acquired. Students also develop negotiation, leadership, and decision-making skills, essential for success in the business world.<\/p>\n<p>Upon completion of this program, graduates are prepared to hold various positions such as marketing manager, product manager, account manager, or sales director, in diverse sectors ranging from retail to financial services. The Bachelor's degree in Marketing and Commercial Management thus offers a solid foundation for a dynamic and evolving career in commerce and marketing.<\/p>","protected":false},"excerpt":{"rendered":"<p>The Bachelor's degree in Marketing and Commercial Management is a training program that prepares students to excel in the field of marketing and commercial management. This curriculum offers a solid theoretical foundation combined with practical experiences, allowing students to develop skills in marketing strategy, customer relationship management, and sales techniques. Highlights include internships, concrete projects, and the involvement of industry professionals, ensuring total immersion in the professional world. This degree is ideal for those who wish to quickly access responsible positions in marketing and commerce, thanks to a recognized and employment-oriented training.<\/p>","protected":false},"featured_media":36281,"template":"","meta":[],"store":[],"product_brand":[],"product_cat":[15],"product_tag":[1194],"class_list":["post-40520","product","type-product","status-publish","has-post-thumbnail","product_cat-autres","product_tag-bachelor","first","instock","virtual","sold-individually","purchasable","product-type-simple"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.9 (Yoast SEO v28.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>BACHELOR EN MARKETING ET MANAGEMENT COMMERCIAL - GROUPE UNIVGA<\/title>\n<meta name=\"description\" content=\"Programme de Bachelor en Marketing et Management Commercial: d\u00e9veloppez des comp\u00e9tences strat\u00e9giques en marketing, vente et gestion pour r\u00e9ussir dans le monde des affaires.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/univga.org\/en\/product\/bachelor-in-marketing-and-management\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BACHELOR EN MARKETING ET MANAGEMENT COMMERCIAL\" \/>\n<meta property=\"og:description\" content=\"Programme de Bachelor en Marketing et Management Commercial: d\u00e9veloppez des comp\u00e9tences strat\u00e9giques en marketing, vente et gestion pour r\u00e9ussir dans le monde des affaires.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/univga.org\/en\/product\/bachelor-in-marketing-and-management\/\" \/>\n<meta property=\"og:site_name\" content=\"GROUPE UNIVGA\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/facebook.com\/univga1\/\" \/>\n<meta property=\"article:modified_time\" content=\"2025-04-14T19:34:23+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/univga.org\/wp-content\/uploads\/2024\/01\/mockup-2_1_-788x591-2-788x591-1.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"788\" \/>\n\t<meta property=\"og:image:height\" content=\"591\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@univga1\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/univga.org\\\/produit\\\/bachelor-en-marketing-et-management\\\/\",\"url\":\"https:\\\/\\\/univga.org\\\/produit\\\/bachelor-en-marketing-et-management\\\/\",\"name\":\"BACHELOR EN MARKETING ET MANAGEMENT COMMERCIAL - 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