{"id":40520,"date":"2024-05-31T11:58:52","date_gmt":"2024-05-31T09:58:52","guid":{"rendered":"https:\/\/staging.univga.org\/product\/bachelor-en-marketing-et-management-commercial-copy-1\/"},"modified":"2025-04-14T21:34:23","modified_gmt":"2025-04-14T19:34:23","slug":"bachelor-in-marketing-and-management","status":"publish","type":"product","link":"https:\/\/univga.org\/en\/produit\/bachelor-en-marketing-et-management\/","title":{"rendered":"Bachelor's Degree in Marketing and Commercial Management"},"content":{"rendered":"<p>The Bachelor's degree in Marketing and Commercial Management is a bac+3 level training program aimed at training competent professionals in the fields of marketing and commercial management. This curriculum is designed to provide students with a deep understanding of marketing strategies, sales techniques, and business dynamics in a competitive environment.<\/p>\n<p>The program covers a wide range of topics, including consumer behavior, brand management, marketing communication, business strategy, and market analysis. Students learn to develop and implement effective marketing plans, manage sales teams, and optimize customer relationships.<\/p>\n<p>Courses are often taught by experienced professionals and include case studies, practical projects, and internships to ensure a concrete application of the knowledge acquired. Students also develop negotiation, leadership, and decision-making skills, essential for success in the business world.<\/p>\n<p>Upon completion of this program, graduates are prepared to hold various positions such as marketing manager, product manager, account manager, or sales director, in diverse sectors ranging from retail to financial services. The Bachelor's degree in Marketing and Commercial Management thus offers a solid foundation for a dynamic and evolving career in commerce and marketing.<\/p>","protected":false},"excerpt":{"rendered":"<p>Le Bachelor en Marketing et Management Commercial est un programme de formation qui pr\u00e9pare les \u00e9tudiants \u00e0 exceller dans le domaine du marketing et de la gestion commerciale. Ce cursus offre une solide base th\u00e9orique combin\u00e9e \u00e0 des exp\u00e9riences pratiques, permettant aux \u00e9tudiants de d\u00e9velopper des comp\u00e9tences en strat\u00e9gie marketing, gestion de la relation client, et techniques de vente. Les points forts incluent des stages en entreprise, des projets concrets, et l&rsquo;intervention de professionnels du secteur, garantissant une immersion totale dans le monde professionnel. Ce dipl\u00f4me est id\u00e9al pour ceux qui souhaitent acc\u00e9der rapidement \u00e0 des postes \u00e0 responsabilit\u00e9 dans le marketing et le commerce, gr\u00e2ce \u00e0 une formation reconnue et orient\u00e9e vers l&#8217;emploi.<\/p>","protected":false},"featured_media":36281,"template":"","meta":[],"store":[],"product_brand":[],"product_cat":[15],"product_tag":[1194],"class_list":["post-40520","product","type-product","status-publish","has-post-thumbnail","product_cat-autres","product_tag-bachelor","first","instock","virtual","sold-individually","purchasable","product-type-simple"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.9 (Yoast SEO v27.9) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>BACHELOR EN MARKETING ET MANAGEMENT COMMERCIAL - GROUPE UNIVGA<\/title>\n<meta name=\"description\" content=\"Programme de Bachelor en Marketing et Management Commercial: d\u00e9veloppez des comp\u00e9tences strat\u00e9giques en marketing, vente et gestion pour r\u00e9ussir dans le monde des affaires.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/univga.org\/en\/product\/bachelor-in-marketing-and-management\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BACHELOR EN MARKETING ET MANAGEMENT COMMERCIAL\" \/>\n<meta property=\"og:description\" content=\"Programme de Bachelor en Marketing et Management Commercial: d\u00e9veloppez des comp\u00e9tences strat\u00e9giques en marketing, vente et gestion pour r\u00e9ussir dans le monde des affaires.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/univga.org\/en\/product\/bachelor-in-marketing-and-management\/\" \/>\n<meta property=\"og:site_name\" content=\"GROUPE UNIVGA\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/facebook.com\/univga1\/\" \/>\n<meta property=\"article:modified_time\" content=\"2025-04-14T19:34:23+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/univga.org\/wp-content\/uploads\/2024\/01\/mockup-2_1_-788x591-2-788x591-1.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"788\" \/>\n\t<meta property=\"og:image:height\" content=\"591\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@univga1\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/univga.org\\\/produit\\\/bachelor-en-marketing-et-management\\\/\",\"url\":\"https:\\\/\\\/univga.org\\\/produit\\\/bachelor-en-marketing-et-management\\\/\",\"name\":\"BACHELOR EN MARKETING ET MANAGEMENT COMMERCIAL - 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