Sales Manager

This profile is sought after in all sectors (industry, distribution, services, high tech, B2B, B2C). The sales manager can evolve into positions such as commercial director, key account manager, or even commercial organization consultant. He also works in franchise networks and commercial performance consulting structures.

With the digital transition, mastery of CRM tools, commercial data analysis, and digital channels (e-commerce, social selling) becomes imperative. Companies value profiles capable of combining field leadership and performance management through key indicators. Opportunities are multiplying in scale-ups, omnichannel retail, and organizations undergoing digital transformation.

Mastery of the sales manager process and role